Business Plan 1.0

As I’ve mentioned on more than one occasion, for me being retired means every day is Saturday. I really like being retired, except in the winter. When the temperature gets below 20ºF (about 6ºC), and the wind is howling, I don’t want to leave the house. I need something to keep my brain occupied.

I have a passion for technology, particularly that which emanates from that fruit company in Cupertino. From 1999 through 2011 I was employed first for two years working with Oracle databases, then for eight years performing low-level programming (5-years in Unix, 3-years in a web app using Jscript). In addition to writing my own code, I was responsible for QAing what other programmers had written.

Now, I’m a little old lady with a great big Mac (and some iOS devices). I think I can parlay my experience into doing beta testing for developer’s applications. Upon my return home from the Release Notes conference I began sketching out a business plan; I’ll have more on that in another post. In the meantime, I’m ready to do some testing.


Crowd Funding Woes

Crowd funding through something like KickStarter is a pretty good idea if it’s monitored for fraud and other crimes. Reading John Gruber’s Daring Fireball I learned of a project in which he and other tech geniuses are participating. I wanted to throw a few bucks into the pot. Unfortunately the only way to access the donation screen on KickStarter is through Facebook.

I have a problem with Facebook and every other social media application. My problem is they are free, and if they’re free the only way they make enough money to stay in business is selling my data to advertisers. I hate advertisers.

I don’t like being marketed to. That’s why I’ve backed away from using Google as much as possible and I won’t use Facebook. I have a mostly anonymous Twitter account that I only use for logging into a select group of Web sites for the purpose of commenting. I’m not sure I could maintain an equal level of anonymity doing the same on Facebook. I’ve never even been tempted to look at any of the other social applications.

Fortunately the project in which I was interested has met its funding goal without my help. But I’m lamenting the fact that I could not participate without becoming a social media maven. Woe is me.